yu-koz-shi__unknown__ual__2025

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School: RCA
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Year: 2025
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Source: https://ualshowcase.arts.ac.uk/project/676855/cover

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# Project Description

Fed By The Motherboard.

Yu (Koz) Shi

Summary

Final work

College London College of Fashion

Course MA Fashion Media and Communication

Graduation year 2025

Fed by the Motherboard investigates “algorithmic hunger,” framing platforms as digestive systems that metabolise human attention, cognition, and emotion into digital nutrients. Data is ingested, fragmented, and assimilated to sustain algorithmic optimisation and feedback loops.

Through speculative organs—the tongue, intestine, and brain—the project visualises how intimacy is seduced, fragmented, and reassembled within machinic infrastructures. By staging this cycle of nourishment and dependency, the work critiques the illusion of algorithmic intimacy.

It reveals how subjectivity is continuously reconfigured, generating hybrid organisms that blur the boundaries between flesh and machine.

Final work

Fed By The Motherboard

Fed by the Motherboard investigates “algorithmic hunger,” framing platforms as digestive systems that metabolise human attention, cognition, and emotion into digital nutrients. Data is ingested, fragmented, and assimilated to sustain algorithmic optimisation and feedback loops. Through speculative organs—the tongue, intestine, and brain—the project visualises how intimacy is seduced, fragmented, and reassembled within machinic infrastructures. By staging this cycle of nourishment and dependency, the work critiques the illusion of algorithmic intimacy. It reveals how subjectivity is continuously reconfigured, generating hybrid organisms that blur the boundaries between flesh and machine.

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Fed by the Motherboard investigates “algorithmic hunger,” framing platforms as digestive systems that metabolise human attention, cognition, and emotion into digital nutrients. Data is ingested, fragmented, and assimilated to sustain algorithmic optimisation and feedback loops...

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# Links

## Official page
- https://ualshowcase.arts.ac.uk/project/676855/cover

## External
- https://www.linkedin.com/in/yu-shi-05b94235a/
- https://www.instagram.com/kozzshii
- https://kozstudio.cargo.site/
- tel:07467159408
- mailto:1185218667sy@gmail.com
- https://forms.arts.ac.uk/client-enquiry-form/
- https://portfolio-tools.s3.eu-west-2.amazonaws.com/wp-content/uploads/2025/09/25000838/4000-eassy_Koz-Shi.pdf
- https://portfolio-tools.s3.eu-west-2.amazonaws.com/wp-content/uploads/2025/09/25000851/A2-Supporting-body-of-work-_Koz-Shi.pdf
- https://twitter.com/intent/tweet?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F676855%2Fcover&text=Fed+By+The+Motherboard.
- https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F676855%2Fcover&media=https%3A%2F%2Fportfolio-tools.s3.eu-west-2.amazonaws.com%2Fwp-content%2Fuploads%2F2025%2F09%2F25003324%2F1-20.jpg&description=Fed+By+The+Motherboard.