yiqing-joyce-li__unknown__ual__2025

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School: RCA
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Year: 2025
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Source: https://ualshowcase.arts.ac.uk/project/636409/cover

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# Project Description

Silent Love

Yiqing (Joyce) Li

Summary

Final work

Yiqing(Joyce)is a graphic designer from Guangdong, China. She constantly explores more and more possibilities in graphic design. She is very emotional and sensitive, so she is keen on using her empathy and feelings to focus on themes related to emotions. Besides, she is extremely passionate about cooking food and hopes to use food as an entry point and lens to think about problems.

Yiqing(Joyce)is a graphic designer from Guangdong, China. She constantly explores more and more p...

College Central Saint Martins

Course MA Graphic Communication Design

Graduation year 2025

Silent Love is centred around the observation and documentation of food and the implicit love between parents. I like to use food as my entry point to observe the connection between people, and this time I am aiming at an audience of people who act as children in the family. In my opinion, since parental love is often ambiguous, contradictory, tiny and hidden, I hope that my work can enhance people's perception of happiness and observation of love, and cherish and magnify it.

I will be conducting interviews with my close friends and collecting 10 true stories to present as content for the publication. Emotions are soft and delicate, in terms of visual expression, I want to combine photographic images with embroidery, to emphasise and amplify the love from the family hidden behind the food through the lines of embroidery, when the food photography is transferred onto a textured paper base, the hard-touch paper becomes the figurative carrier of daily life; and the embroidery threads become the manifestation of the abstract emotions behind the images, this kind of fabric-image dialogue is exactly the relationship between the fabric and the image. This dialogue between fabric and image is a double deconstruction of ‘invisible love’.

Final work

Partial display of images in the book: Display of embroidery patterns and food photography

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Silent Love is centred around the observation and documentation of food and the implicit love between parents. I like to use food as my entry point to observe the connection between people, and this time I am aiming at an audience of people who act as chi...

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Identity

Food

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Photography

GraphicDesign

Emotion

Memory

Family

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# Links

## Official page
- https://ualshowcase.arts.ac.uk/project/636409/cover

## External
- https://www.instagram.com/joyce_yiqing
- https://www.behance.net/yiqingli3
- tel:+44 7423840694
- mailto:liyiqing0122@hotmail.com
- https://twitter.com/intent/tweet?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F636409%2Fcover&text=Silent+Love
- https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F636409%2Fcover&media=https%3A%2F%2Fportfolio-tools.s3.eu-west-2.amazonaws.com%2Fwp-content%2Fuploads%2F2025%2F06%2F03232653%2F%25E5%25B0%2581%25E9%259D%25A211.jpg&description=Silent+Love