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Portrayal of Smoking in the Fashion Media

Sophie Bix

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Having completed this project and my degree in Psychology of Fashion, I am now looking for further opportunities to expand my knowledge of consumer psychology and marketing, whilst utilising the skills I have learnt.

Having completed this project and my degree in Psychology of Fashion, I am now looking for furthe...

A summary of my dissertation examining how the portrayal of smoking in the fashion media may influence consumer’s purchase intentions.

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Research and process

Mood board representing smoking and fashion

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Portrayal of Smoking in the Fashion Media

A summary of my dissertation examining how the portrayal of smoking in the fashion media may influence consumer’s purchase intentions.

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