sharna-dodge__unknown__ual__2025

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School: RCA
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Year: 2025
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Source: https://ualshowcase.arts.ac.uk/project/638222/cover

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# Project Description

How Does Visual Identity Shape Food Experiences?

Sharna Dodge

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Passionate about bold branding, immersive experiences and creative storytelling. I specialise in visual identity, brand strategy, and campaigns that connect, whether physical or digital, or a mix of both. I am driven by ideas that challenge conventions, currently rethinking fast food cultures to build community-focused initiatives, focusing on design that breaks the mould. My toolkit expands the Adobe Creative Suite with growing UX/UI design skills. Open to opportunities in branding, creative strategy and physical/digital experiences.

Passionate about bold branding, immersive experiences and creative storytelling. I speciali...

College Central Saint Martins

Course BA (Hons) Graphic Communication Design

Graduation year 2025

PIK is fast food with no compromise. Indulgent, rebellious, and made for both meat lovers and plant-based eaters. Balancing the raw energy of street food with the control of fast food, it uses bold visuals, punk slogans, and a cheeky mascot to flip expectations. Designed to provoke, engage, and include. This is fast food for the real world. Ditching greenwashed clichés. Red, not green…

Moving forward, I want to continue my exploration in brand strategy and identity within food and drink and other creative sectors, using design to challenge perceptions and create culture.

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PIK is fast food with no compromise. Indulgent, rebellious, and made for both meat lovers and plant-based eaters. Balancing the raw energy of street food with the control of fast food, it uses bold visuals, punk slogans, and a cheeky mascot to flip expectations. Designed to pr...

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# Links

## Official page
- https://ualshowcase.arts.ac.uk/project/638222/cover

## External
- https://www.instagram.com/madebysharna
- tel:07305543617
- mailto:sharnadodge@gmail.com
- https://twitter.com/intent/tweet?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F638222%2Fcover&text=How+Does+Visual+Identity+Shape+Food+Experiences%3F
- https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F638222%2Fcover&media=https%3A%2F%2Fportfolio-tools.s3.eu-west-2.amazonaws.com%2Fwp-content%2Fuploads%2F2025%2F06%2F02190011%2FDSC_0109copyedit.jpg&description=How+Does+Visual+Identity+Shape+Food+Experiences%3F