
- CollegeSchool of Pre-Degree Studies
- CourseUAL Foundation Diploma in Art and Design
- Graduation year2025
My project responds to a lack of enrichment and personal development in the face of the younger generation’s addiction to fast-paced digital media. Instead of acting as a layout for specific ways to respond to hobbies, it aims to inspire the audience, whilst reducing the pressures that are often associated with hobbies to become something commercial. It aims to do this through a hobby guide, a pictogram typeface, collectible items and promotional animations.
Final work

The project is accompanied by a pictogram style typeface, which showcases an extensive array of hobbies, offering an identity for hobbyists.
In an age of reduced attention spans and a need for constant innovation, this promotional video ironically takes advantage of the disconnected young person to guide them into re-connecting with the physical.
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The Revival of Hobbies
My project responds to a lack of enrichment and personal development in the face of the younger generation’s addiction to fast-paced digital media. Instead of acting as a layout for specific ways to respond to hobbies, it aims to inspire the audience, whilst reducing the press...
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