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# Project Description PR Creative Brief Hailee Sechio Summary Final work Hello! I'm Hailee Sechio, a passionate and creative Public Relations Graduate student at LCC. Hello! I'm Hailee Sechio, a passionate and creative Public Relations Graduate student at LC... College London College of Communication Course MA Public Relations Graduation year 2024 This project showcases the pitch we created to support Greenpeace's digital awareness campaign to help unveil the environmental destruction that is caused by Tesco's business practices. We chose to collaborate with the beloved Fireman Sam to spread the word about Tesco's lack of sustainable initiatives. Final work Greenpeace X Fireman Sam This is the billboard image we created to showcase our Greenpeace collaboration with Fireman Sam. The QR code takes you to the Greenpeace "Tesco industrial meat petition" website. Share this project This project showcases the pitch we created to support Greenpeace's digital awareness campaign to help unveil the environmental destruction that is caused by Tesco's business practices. We chose to collaborate with the beloved Fireman Sam to spread the word ... A link to this page has been added to your clipboard
# Links ## Official page - https://ualshowcase.arts.ac.uk/project/524762/cover ## External - https://www.linkedin.com/in/hailee-sechio/ - mailto:hailee.sechio@gmail.com - https://forms.arts.ac.uk/client-enquiry-form/ - https://portfolio-tools.s3.eu-west-2.amazonaws.com/wp-content/uploads/2024/03/04182412/Greenpeace-deforestation-campaign-4.pdf - https://portfolio-tools.s3.eu-west-2.amazonaws.com/wp-content/uploads/2025/02/11171936/Green-Peace-Group-4-Press-Release.pdf - https://twitter.com/intent/tweet?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F524762%2Fcover&text=PR+Creative+Brief - https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F524762%2Fcover&media=https%3A%2F%2Fportfolio-tools.s3.eu-west-2.amazonaws.com%2Fwp-content%2Fuploads%2F2024%2F03%2F04185423%2FGreenpeacecampaign-1.jpg&description=PR+Creative+Brief