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Night is Still Young

Ayumi Toda

Profile picture of Ayumi Toda

I am a designer who is passionate about creating designs that are playful. The inspirations are culture and people-based sourcing from music and the streets. My designs are DIY based, collecting scraps, mixing a vibe of old internet. Styling and layering is a key factor of my designs, balancing colour and fabric choices.

I am a designer who is passionate about creating designs that are playful. The inspirations are c...

My project is rooted in my interest with 1980s club kid culture and DIY ethos. My research is informed by photographic exploration, that energises my colour choices. The fabrics and materials were donations from costume designer Max Allen and things I found in car boots, or bits I gathered which mainly wouldn't be used in conventional fashion.The project was also formed through styling and layering, leaving a hint of oddness.

Final work

  • Models dancing in the garment
  • Back Print of the Tops
  • models dancing in the garment
models sitting down on a green couch

Research and process

  • portfolio page
  • portfolio page
  • portfolio page
  • portfolio page
  • portfolio page
  • portfolio page

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Night is Still Young

My project is rooted in my interest with 1980s club kid culture and DIY ethos. My research is informed by photographic exploration, that energises my colour choices. The fabrics and materials were donations from costume designer Max Allen and things I found in car boots, or bi...

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