Annalise Bennett

This project documents the creation and execution of Sip & Swim, a 12-month collaborative campaign between Tea & Tequila and Frankies Bikinis. Rooted in a shared celebration of individuality, femininity, and summer style, the campaign brings together the artisanal charm of Tea & Tequila with the modern swimwear aesthetic of Frankies Bikinis. A full visual campaign and accompanying lookbook were developed to enhance brand visibility across digital and print platforms. These creative assets were tailored for social media, e-commerce websites, and press kits, supporting outreach to journalists, stylists, and retail stockists with cohesive and compelling storytelling. Throughout the process, I worked alongside a team of talented creatives and professionals who helped bring my concept to life, resulting in a campaign that reflects both brands’ identities while offering something fresh, expressive, and visually impactful.