alma-rowland__unknown__ual__2025

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School: RCA
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Year: 2025
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Source: https://ualshowcase.arts.ac.uk/project/622863/cover

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# Project Description

Urban Rewilding

Alma Rowland

Summary

Final work

I am a Graphic Design pathway Foundation student, and I will continue at CSM for Graphic Communication Design next year. I enjoy exploring environmental and social themes, while applying my passion for illustration, typography and printing to my projects.

I am a Graphic Design pathway Foundation student, and I will continue at CSM for Graphic Communic...

College School of Pre-Degree Studies

Course UAL Foundation Diploma in Art and Design

Graduation year 2025

Can nature come back to the city? I was inspired to explore this question from a community project called 're-wilding,' popular in my hometown in East Sussex. I used a variety of methods to communicate the importance of wild green spaces in the city to encourage wildlife and nature to thrive in an urban environment.

Final work

Illustrated Seed Packets

I created two seed packet designs- 1 printed on the UAL printer and 1 design using the riso-graph printer. Like the stickers, they are also consistent with the children's book in the hope that children (and parents) will feel inspired by the book and take action to plant seeds from the packet. I imagine them to come with the book- packaged together with the stickers and book.

Stickers

Stickers of Bee and Fox- the characters from the children's book with the title on another sticker. The idea is that the children wearing the stickers would embody the role and values of the characters and feel inspired to take part in re-wilding.

Urban Scarecrow

This is an urban scarecrow for people who are interested in urban re-wilding. This will signify the movement of gorilla re-wilding and focusing society on nature. It is a statement, aiming to intrigue people to think about their impact on the environment, and that they can use urban re-wilding to improve their lives and the city. The text 'less concrete more nature' ensures the aim is clear and the base of the scarecrow represents the concrete foundation of London while the screen-prints on fabric are a suggestion of the bright, positive impact of nature on the city.

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Can nature come back to the city? I was inspired to explore this question from a community project called 're-wilding,' popular in my hometown in East Sussex. I used a variety of methods to communicate the importance of wild green spaces in the city to encourage wildlife and n...

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Links (Markdown)

# Links

## Official page
- https://ualshowcase.arts.ac.uk/project/622863/cover

## External
- https://www.instagram.com/graphicsbyalm
- mailto:almarowland2006@outlook.com
- https://forms.arts.ac.uk/client-enquiry-form/
- https://portfolio-tools.s3.eu-west-2.amazonaws.com/wp-content/uploads/2025/05/13104154/Deliverable-2-Outcome-2.pdf
- https://twitter.com/intent/tweet?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F622863%2Fcover&text=Urban+Rewilding
- https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fualshowcase.arts.ac.uk%2Fproject%2F622863%2Fcover&media=https%3A%2F%2Fportfolio-tools.s3.eu-west-2.amazonaws.com%2Fwp-content%2Fuploads%2F2025%2F05%2F13111917%2FScreenshot-2025-05-13-at-12.19.06.png&description=Urban+Rewilding