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Fashion in the Age of Augmented Reality

Alice Onnis

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Passionate and detail-oriented marketing professional with hands-on experience in luxury retail, styling, and runway operations. Brings strong expertise in brand image, consumer behaviour, and marketing strategy, complemented by skills in AI-driven insights and communication. Proactive and creative, with a proven ability to translate ideas into impactful brand experiences.

Passionate and detail-oriented marketing professional with hands-on experience in luxury re...

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Fashion in the Age of Augmented Reality is a research exploring how immersive and personalised experiences, such as Virtual Try-On and Smart Recommendations, are transforming the Fashion discovery and loyalty among Gen Z Digital Native consumers in the UK.

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Fashion in the Age of Augmented Reality

Fashion in the Age of Augmented Reality is a research exploring how immersive and personalised experiences, such as Virtual Try-On and Smart Recommendations, are transforming the Fashion discovery and loyalty among Gen Z Digital Native consumers in the UK.

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